Business Plan for Starting Dairy Processing Business In Tanzania
Market Outlook
Dairy processing around the world is growing rapidly to meet milk and daily product for an ever-growing population. The dairy process is an industry that involves harvesting or processing milk from milk-producing animals for human consumption.
The structure of the dairy processing industry varies from country, while in developing and major milk-produced country most of them are sold on a wholesale basis, milk is an easily digestible and highly nutritious human food, that is consumed daily either direct or in any other dairy product forms.
Dairy products contain different kinds of vitamins, proteins, minerals, minerals, fat, and sugar contents in liberal quantity India stands third after America and Russia in the world milk product. Being one of the top milk producers, the distribution of milk across the population spread out in the nation is made to equate as there are united milk processing plants.
The distribution and supply of processing milk are adequate to reach children expectant and nursing mothers across the nation. This can only be achieved by improving milk production through setting up new processing plants to produce and market milk and various dairy products.
Our feasibility study reveals that diary processing plants that produce short shelf-life products such as s yogurt, soft, cheese, and creams tend to be located in urban regions close to customers. But the producer of longer shelf dairy products such as utter cheese, and milk powders’ are located in rural areas close to milk
.
Business Description
KAGERA MILK LIMITED will be a newly established milk processing company located in Kagera, Tanzania. The company is looking to capitalize on the growing opportunities in food processing by producing numerous types of dairy products in Tanzania and Africa
At KAGERA MILK LIMITED we know that dairy processing is a highly competitive business and a good production plan is needed to ensure the success of the business. Offring fresh products and employing trained staff is our biggest competitive advantage.
As a dairy processor, we recognize that our customers are the most important people in our business, so the only way we can survive in this competitive market is to ensure customers are satisfied with the products and services we offer to them.
Our Mission
To offer high quality processed dairy products
Our Key to Success
- Our location has sufficient raw materials and milk
- Offering fresh products
- Proper staff training to ensure a uniformly high product quality
Our Target Customers
- Domestic retail customers. The potential customer in this segment are households, small shops supermarkets, young people, travelers, etc
- Institutional Customers. This market includes sales to schools, colleges, army, prisons
- Commercial customers. This segment includes hotels, restaurants, bakeries, and food businesses. We know that product quality, reliability of supply, and relationship are key to winning this market.
Our Services
We will not only produce milk and other dairy product for commercial purposes, but the company also aims to provide various cattle-related products and services to its customers. The main service incorporated in the new dairy product business plan is as follows.
- Product of milk butter, cheese, yogurts, cream, cheese, and other cultured dairy food.
- Production of conned beef
- Farmer and shearing services
Management, team and Role of Staff
Owner and Managing Director Richard Kasimila: He is the owner of the plant. He is a businessman in Dar es salaam. He will be involved in all the key decisions that go in his factory. He will employ the following position to help him with the daily operation of the factory.
Accountant: To keep all financial records
Secretary: Takes orders from products
Production Manager: To process milk and other products
Quality assurance person: He will be responsible for testing.
Marketing Manager: To deliver products and promote products to customers
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In the full version, you will have access to the following table of contents:
Market Analysis of dairy products
Cost for setting up a dairy processing plant
Startup expenditure and projects
Expected profitability of the project
The production process of dairy products
Production plan
Marketing and sales strategy